Ugo Ifezue
https://ugo.bio
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hey@ugo.bio
Product Design Lead at Nestcoin
October 2021 - March 2025
Spearheaded the end-to-end design for a Coinbase Wallet integration, enabling payments across 20 global markets.
Redesigned KYC flows to balance compliance and user convenience, by implementing progressive tiers that improved throughput by 85% without sacrificing onboarding speed.
Built and launched a flagship B2B trading platform for high-value merchants processing $5M+ in monthly escrow transactions.
Created and scaled a token-based design system (180+ components), reducing handoff friction and cross-team queries by 40%, while accelerating design-to-dev cycle time by 30%.
Owned user research and product delivery for payout flow optimization, conducted 100+ interviews, surfaced trust blockers, and launched FX rate-locks that reduced cancellations by 28% and improved transaction confidence in new markets.
Mentored 8 designers across three continents, establishing design critique rituals and career progression frameworks.
Design Lead at Bundle
August 2019 - September 2021
Orchestrated end-to-end UX and UI for a P2P crypto wallet, achieving 650,000+ users and $56M monthly volume.
Introduced an educational UX pattern that improved product engagement and retention by 30%.
Developed a component-based library that reduced engineering rework by 25% and ensured UI consistency across web and mobile.
Drove referral onboarding experiments with Growth PMs, using funnel analysis and A/B tests to identify high-drop segments, resulting in a 15% uplift in conversions and multiple follow-on test cycles.
Partnered with marketing to develop a tiered launch campaign in two markets, which drove a 22% lift in new-market transactions in the first month.
Senior Product Designer at Toptal
September 2017 - August 2019
Designed a spatial UI system for AR surgical training (HoloLens), solving gesture latency and feedback clarity issues, and reduced onboarding time by 22% in early trials.
Crafted a virtual property exploration tool that drove an 18% rise in qualified real estate inquiries over three months.
Led remote usability studies and synthesized insights to refine interaction patterns and minimize user errors.
Senior Product Designer at Heftybyte Inc.
April 2017 - May 2018
Shipped a mobile Ethereum wallet, securing $7M in ICO funding and onboarding 10,000+ early adopters.
Redesigned ride-sharing flows for a NYC transit app, boosting user task success rates by 22% through iterative prototyping.
Collaborated with users through prototype testing and remote surveys to refine ride-booking flows
Product Designer at Intelia.io
October 2016 - April 2017
Conceptualized a visual surgical-planning tool, reducing consult time by 15% and enhancing decision confidence for clinicians.
Launched a hospital-match platform that improved placement efficiency by 30%, informed by contextual user interviews.
Conducted contextual interviews with clinicians and students to map decision paths and build for clarity.
Product Designer & Design Engineer at VConnect
April 2013 - March 2016
Redesigned mobile UX for 4M+ SMB vendors, improving conversion rates by 20%.
Engineered a lightweight, bandwidth-aware storefront using adaptive content delivery, co-developed with Facebook’s connectivity team and scaled to 200K+ monthly views in low-resource environments.